Rocky Ford, Colorado----She did not set out to get recognized
by Congress, my high school friend and Kansas State roommate Deanna only
set out to make a difference at her job by volunteering to organize a recycling
program a couple of years ago for the facility where she is a nurse.
On a farm, outside the tiny community of Rocky Ford, in an
area of the flatlands of Southeast Colorado near Pueblo, suffering from the worst draught
since the early 1900’s, Deanna started out small and with absolutely no prior
knowledge of what and how be a facility that recycles, she learned it by researching. It was all self-taught. There wasn’t an option, there was a job to do.
Today, they lease a huge warehouse and bundle tons of water
bottles or plastic jugs or plastic bags or cardboard. They currently started
recycling electronics and want to soon add paint, chemicals and more.
She confesses that she would leave nursing and do this as a
full time job if it paid. But as a non-profit fighting for just a little
financial help from the county government who consistently rejects them, she
explained that even with a newly hired full time employee/executive director,
because of the amount of work and lack of funds she has to continue to stay
heavily involved in the operation. Any financial statement would show that no
one is making big money.
Luckily there are a few more like Deanna. Volunteers put out
and pick up the recycle bins driving and unloading their stash to the warehouse
where another volunteer fills a compactor called the "Cram-a-lot" (no kidding and I love that) and uses a small lifter to neatly
stack the organized bundles into amounts that will fill a semi. At this point
it can be sold and it is with this income and the drop off fees that they can
continue to operate.
I never thought about it because I live in a city that you
put your recycling in green plastic bins and it magically disappears once a
week. I pay a fee for my garbage pickup but I never thought about this fee
being a part of the cost to recycle. I always felt like I was “giving them” something
that can be used. Now I feel dumb. Basic math: cost of goods sold must be equal
or greater than cost of operation. And now looking at Deanna’s challenge, they
not only have to encourage people to recycle but people have to pay to have it
recycled verses taking the easy way out and just sticking it in the trash.
People can pay $3.00 for a bag that holds up to 40 plastic gallon jugs and then
drop it off.
“Cardboard is the single largest component of waste from
businesses going to our landfill," their flier reads.
“Ah, they don’t know me,” she said, “but this, this means a lot because these people know me,” she said about the small chamber award.
And I think that is how making a difference works.
And as I looked closely at a bundle I realized it was
tightly bundled plastic grocery bags, I have a new hate for these bags that has
been born only on this cross country road trip. From interstate highways to small country
roads I have noticed these plastic bags caught in the fences and
the sage plants, the cactus and the tumbleweeds in every state, everywhere. It’s
an outrage. Totally gone is my lazy attitude of not bringing in my own cloth
bags and every chance I have to refuse a bag, I do. Without this trip it would have never resonated
so greatly.
I walked the length of what seemed more than a football
field through the recycling warehouse and thought about what one person could
do with just the willingness to learn and the desire to make a difference…even
if it was only in a small farming community.
I had no idea she was involved in this until this trip. Her
efforts reached the ears of her congressman and I looked over a shelf in her
homespun farmhouse where the plaque of “Congressional Recognition” sat and
pretty much freaked out over what she had done. She laughed her signature laugh
of a burst of loud laughs that climbed in tone and felt like she had been
holding it in for far too long and said, “that doesn’t mean as much to me as
this,” and showed me a small simple plaque naming her Rocky Ford Chamber of
Commerce Citizen of the Year.
“But this is THE CONGRESS,” I pleaded.“Ah, they don’t know me,” she said, “but this, this means a lot because these people know me,” she said about the small chamber award.
And I think that is how making a difference works.
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